My First National Geographic Society Assignment—By Rick Etkin
At one point in every photographers career you will have a dream to be able to shoot for the National Geographic Society.
As an organization, the mission of the National Geographic Society is to inspire people to care about the planet. Throughout its 126-year history, it has encouraged conservation of natural resources and raised public awareness of the importance of natural places, the plants and wildlife that inhabit them and the environmental problems that threaten them. The Society also encourages stewardship of the planet through research and exploration, and through education.